José Pedro Bortolini //////////////////////// Creative Art Director
Work ///// About me ///// Awards & Recognition ///// Contact
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POLAR BEER
Polar Talk
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Polar talk is a beer cooler that is also a walkie-talkie. This way, people could talk to whoever they want at a bar, regardless how far or noise the environment.
30 pairs of Polar Talks were made and distributes in bars at the south of Brazil.
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Polar talk is a beer cooler that is also a walkie-talkie. This way, people could talk to whoever they want at a bar, regardless how far or noise the environment.
30 pairs of Polar Talks were made and distributes in bars at the south of Brazil.
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art direction: José Pedro Bortolini
copywriting: Márcio Blank
creative direction: Rodrigo Pinto
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film production: Asteroid Films
sound: Loop Reclame
technology: Digital Source
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art direction: José Pedro Bortolini
copywriting: Márcio Blank
creative direction: Rodrigo Pinto
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film production: Asteroid Films
sound: Loop Reclame
technology: Digital Source
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SIZES FITNESS
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Indoor poster campaign for a gym in my home town. I’ve also did the branding.
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Indoor poster campaign for a gym in my home town. I’ve also did the branding.
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art direction: José Pedro Bortolini
copywriting: Márcio Blank
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illustration: Rafael Dukenny
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art direction: José Pedro Bortolini
copywriting: Márcio Blank
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illustration: Rafael Dukenny
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RBS TV
Organ Donation
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In Brazil, organ donation is a personal choice. However, the family has final saying on behalf of the deceased.
This is a public message campaign urging people who want to donate their organs to make sure their families will carry their wishes.
The claim reads: "It's your family who will speak for you.
Let them know that you are an organ donor."
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In Brazil, organ donation is a personal choice. However, the family has final saying on behalf of the deceased.
This is a public message campaign urging people who want to donate their organs to make sure their families will carry their wishes.
The claim reads: "It's your family who will speak for you.
Let them know that you are an organ donor."
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art direction: José Pedro Bortolini
copywriting: Márcio Blank
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creative direction: Rodrigo Pinto
photography: Cláudio Meneghetti
illustration: José Pedro Bortolini
type & letterings: Matheus Mendes
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art direction: José Pedro Bortolini
copywriting: Márcio Blank
++++++++++++++++++++++++++++++
creative direction: Rodrigo Pinto
photography: Cláudio Meneghetti
illustration: José Pedro Bortolini
type & letterings: Matheus Mendes
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